Young, Fun Picbox!

Two days ago I had the pleasure to interview the co-business owner of picbox, a company that rents hi-tech photo booths to social and corporate events in Mexico. Their twist, however, is that all the photos are linked into social networks like facebook, emails and so forth. "What we want is for our clients and the users to keep the event alive via personal memories and comments that bring people together even when the event is long past."
      They are in the midst of success and all their free time goes into their new baby corporation. They consider this their very young side-business as they just started three months ago while still keeping real full-time jobs to attend to. "After work, we go to our offices and we are extremely engaged and inspired. It's obviously extra time committed, this is our priority as we're just starting this project." In reality, they see this as their chance to learn, to create new offerings. And this is their first one out in their hopefully big future portfolio. "We are creating everything from scratch, it's not like there's a recipe for this type of business but when we get it working it feels like... wow! And we think we're onto something with our new version of picbox."
       Right now they have the luxury of just being two people running the show. However, they are hopeful to bring in ten part-time helpers which they are cleverly calling pic-chicks and pic-dudes. With this growth they might lose their close experiences directly in their events and might start to lose direct feedback which has been their core insightful moments to help them improve their product. They think there is hope, "what we want is a fun twist in our culture, we want everyone to be open and part of the feedback process."